The Client

Launched in 1994, the MTN Group is a leading emerging market operator, connecting subscribers in 22 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: “MTN.” As of 30 June 2013, MTN recorded 201.5 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d’Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, South Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. MTN’s brand is the most valuable in Africa, and is ranked in the top 100 brands worldwide. MTN’s shares constitute the biggest primary listing on the JSE – Africa’s largest stock exchange.

The Need

MTN Ghana, having moved to their Ultra Modern Office in Ridge, was in look out of a professional grade digital solution that could allow HRM/Corporate Affairs periodically published events, policies etc. To each department seamlessly from a central server. Also, at the Customer Experience Centres nationwide, the needed same professional grade solution that will enable her roll out digital contents to the branches seamlessly.

The Solution

Samsung Professional Grade was procured and installed on each building floor, on the screens the HRM/Corporate Affairs was able to publish the desired contents efficiently. Also, Samsung LFDs (Large Format Displays) were also installed at the Customer Experience Centres, and managed remotely. These were powered by Samsung MagicInfo Software.

 

The Result

MTN Ghana has one of the best centrally managed digital signage solution in the Telecom space in Ghana.